Visa Launches Nationwide Credit Card Data Security Campaign

Visa USA and the U.S. Chamber of Commerce recently launched a data security campaign to protect customer data and reduce fraud by encouraging the payments industry and merchants to work together.

Dan Caprio, Deputy Assistant Secretary for Technology Policy and Chief Privacy Officer at the Department of Commerce, said:

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"In today's world, we must face the challenges to ensure date security.    While the payments industry took an early lead in establishing sound data security requirements, we need to expand the dialogue to ensure that all parties are doing everything possible to safeguard consumer information."

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Nine seminars will be held across the country to help businesses reduce credit card fraud and understand the requirements for handling customer data.

Steve Ruwe, Executive Vice President of Operations and Risk Management, Visa USA, said:

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"The only way we're going to stay ahead of tomorrow's fraud threats is if the payments industry and the merchant community work together, and that requires an open and ongoing dialogue.    Just as merchants have a responsibility to meet our requirements for data security, Visa has a responsibility to listen to merchants and understand the challenges they face on the front lines.    Our goal is to continue to work more closely with merchants on fighting fraud, and this campaign is one key way we will do that."

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Rolf Lundberg, Jr., Senior Vice President, Congressional and Public Affairs, U.S. Chamber of Commerce, noted:

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"There are a multitude of private sector efforts to prevent fraud and protect consumers.    The purpose of this joint data security campaign is to deliver valuable resources, and expert knowledge, to the business owners and managers right where they work, in their local communities."

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The program will feature a four step plan to help businesses achieve better data security for their customers as well as themselves:

1. Protect sales receipts which may contain account numbers.
2. Only do business with vendors that are compliant with security requirements.
3. Learn how to stop skimming and reduce fraud at the checkout line.
4. Limit employee access to cardholder information.

More information on helping businesses protect customer data is available at:
www.uschamber.com/sb/security/default
www.visa.com/cisp
www.visa.com/merchant

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